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:: Volume 10, Issue 3 (9-2021) ::
aumj 2021, 10(3): 361-373 Back to browse issues page
Investigation on the Level of Awareness and Aattitude of Consumers Regarding the Traffic Lights Nutrition Information in the Label of Food and Beverage Products in Karaj
Reza Sameni , Atefeh Eslami , Afshin Afshar, Jalal Ghafarzade
Food and Beverage Expert, Food and Drug Administration, Alborz University of Medical Sciences, Karaj, Iran , Atefe.em@gmail.com
Abstract:   (435 Views)
Objective: Food product labels are one of the most important factors in health promotion and public hygiene by giving the right to choose a healthy product according to the physical conditions of the people of the society, and it will help consumers when buying the product.
Methods: According to the obligations imposed by Iran food and drug administration about the insertion of the nutritional color marker in the food labels (traffic lights nutrition information), in this study, the knowledge and attitude of consumers about the color-coded nutrition labels in food and drink products were evaluated through filling the questionnaire using 912 consumers in 15 food stores in Karaj county.
Results: The results showed that about 28% of individuals have used traffic lights nutrition information so far. In addition, education level had a significant and direct relation to the use of the color indicator, but age and gender did not show any significant effect on it. The results also revealed that the most important resource for the acquisition of nutritional information is the internet and social networks. The most important factor that consumers paid attention during the purchase of foodstuffs was the date of production and expiry, which included about 70% of the participants.
Conclusion: the results of this study indicate that the people of the community are interested in their choice of nutritional items, but information and knowledge in this field are not sufficient and it is necessary to continue through the responsible organizations as well as mass media.
Keywords: Labeling, Color-coded nutrition labels, Traffic lights nutrition information, Food serving
Full-Text [PDF 2011 kb]   (124 Downloads)    
Type of Study: Research | Subject: Special
Received: 2021/08/27 | Accepted: 2021/09/01 | Published: 2021/09/01
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Sameni R, Eslami A, Afshar A, Ghafarzade J. Investigation on the Level of Awareness and Aattitude of Consumers Regarding the Traffic Lights Nutrition Information in the Label of Food and Beverage Products in Karaj. aumj. 2021; 10 (3) :361-373
URL: http://aums.abzums.ac.ir/article-1-1371-en.html


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Volume 10, Issue 3 (9-2021) Back to browse issues page
نشریه دانشگاه علوم پزشکی البرز Alborz University Medical Journal
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